Insights

Why the Brain Is Still a “Black Box” and What to Do About It

Friday, August 4, 2017

If you recognize the name B.F. Skinner, you probably associate him with behaviorism, a school of psychology that claims to explain all human behavior as a response to stimuli from the outside world (reward or punishment). Skinner had no patience for attempts to study feelings or cognitive processes. He maintained that we had absolutely no evidence that these reported internal experiences were real. If we want to change behavior, we need only change the stimuli, as the movie based on his work, A

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